We are itsinthetshirt - a tshirt brand dedicated to celebrating art with purpose.
The idea is to create designs with statements which invoke conversation and hand embroider them on to ethically sourced tshirts.
Each collection will have a unique focus on a topic area worthy of conversation.
Every individual has a voice and is passionate about something. We want to be able to represent this voice through fashion and change the culture from “thats a nice tshirt, where is it from" to “that’s a great design, tell me more”. Fashion has the capability to represent an individuals character and we hope to facilitate this through our designs.